 | Area/Product: Spletni zakup Client: International Doorway Date: March 2009 Location: internet |
For Slovenian branch of international organization International Doorway, that helps young people to get a scholarship (that more or less covers tuition fee, accommodation and food) on well known American universities, we created Slovenian presentation web page, prepared web media advertising plan and carried out web lease.
Internet page and it's design was made by VBG, d.o.o.
As the target group of the organization are younger people, mostly between 16 to 24 years of age, we aimed advertising mainly to web pages and portals that are popular among the young. We also included some media with a wider range of public where we were targeting young and also their parents, which play an important role with such decisions.
We also advertised through Google search engine (Google AdWords), targeted Facebook social ads and through mailings.